John Yunker is founder of Byte Level Research and author of the widely acclaimed book, Beyond Borders: Web Globalization Strategies and editor of Global By Design.
He has covered the emerging field of Web globalization for half a decade and has published a wide range of reports dedicated to best practices in Web localization and internationalization.
About this blog
Going Global focuses on the risks and rewards of expanding into new geographic and cultural markets, from Web globalization to international marketing to global usability.
The Le Merdien hotel chain plans to double the number of properties in India from 10 to 20 over the next four years. According to the press release, all Le Meridien hotels in India are profitable with average occupancy last year at 83 percent.
John Yunker is founder of 
