Corante

About this Author
CORANTE John Yunker is founder of Byte Level Research and author of the widely acclaimed book, Beyond Borders: Web Globalization Strategies and editor of Global By Design.

He has covered the emerging field of Web globalization for half a decade and has published a wide range of reports dedicated to best practices in Web localization and internationalization.
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Going Global focuses on the risks and rewards of expanding into new geographic and cultural markets, from Web globalization to international marketing to global usability.
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June 24, 2005

Apple iTunes Sells 50m Songs in Europe

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Posted by John Yunker

Apple's globalization of iTunes appears to be moving right along. According to the press release, "iTunes Music Stores were launched in the UK, France and Germany in June 2004, and now operate in 17 European countries including Austria, Belgium, Denmark, Finland, Greece, Ireland, Italy, Luxembourg, Netherlands, Norway, Portugal, Spain, Sweden and Switzerland. The European iTunes Music Stores have catalogs of over one million songs each, and feature content from all major music companies and over 1,000 independent record labels."

Now we wait for Apple to tackle Asia. Sites for Australia, New Zealand, and Japan are expected this year.

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