Corante

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CORANTE John Yunker is founder of Byte Level Research and author of the widely acclaimed book, Beyond Borders: Web Globalization Strategies and editor of Global By Design.

He has covered the emerging field of Web globalization for half a decade and has published a wide range of reports dedicated to best practices in Web localization and internationalization.
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Going Global focuses on the risks and rewards of expanding into new geographic and cultural markets, from Web globalization to international marketing to global usability.
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October 27, 2005

Tiffany Launches Canada Web Site

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Posted by John Yunker

According to Internet Retailer, Tiffany has launched a Canadian e-commerce site, with a selection of 3,000 products. Competitor Blue Nile launched a site for Canada in January of this year.

tifanny_gateway.jpg

This is Tifany's fourth localized Web site -- and surely not the last. The company already gets 40% of its revenues from outside the US, mostly from retail stores, so following with e-commerce sites is the next logical step.

Comments (1) + TrackBacks (0) | Category: Web Globalization


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1. Rcanh on October 31, 2006 5:32 AM writes...

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