John Yunker is founder of Byte Level Research and author of the widely acclaimed book, Beyond Borders: Web Globalization Strategies and editor of Global By Design.
He has covered the emerging field of Web globalization for half a decade and has published a wide range of reports dedicated to best practices in Web localization and internationalization.
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Going Global focuses on the risks and rewards of expanding into new geographic and cultural markets, from Web globalization to international marketing to global usability.
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Ryan Coleman, CTO of Clay Tablet, writes a blog about the globalization industry called Found in Translation. I just found it today, although he's been publishing it since October.
I'm glad to see it and, while reading it, I wondered why we haven't seen similar blogs from execs at the large globalization software and services vendors such as Lionbridge, SDL, and Translations.com.
I'm not advocating that every company should publish a blog; these things certainly take plenty of time to maintain. But I do think there is a clear need for more information and opinions within this industry and I'd love to see a few knowledgeable and opininated people from within these large companies be heard. Perhaps this is something we'll see in 2006...
1. diblogtest on March 26, 2006 8:28 AM writes...
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Permalink to Comment2. Helen, translations manager on April 10, 2006 10:56 PM writes...
Thank you for the link.
Permalink to Comment3. Idetrorce on December 15, 2007 4:00 AM writes...
very interesting, but I don't agree with you
Permalink to CommentIdetrorce