Corante

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CORANTE John Yunker is founder of Byte Level Research and author of the widely acclaimed book, Beyond Borders: Web Globalization Strategies and editor of Global By Design.

He has covered the emerging field of Web globalization for half a decade and has published a wide range of reports dedicated to best practices in Web localization and internationalization.
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Going Global focuses on the risks and rewards of expanding into new geographic and cultural markets, from Web globalization to international marketing to global usability.
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June 15, 2006

One Step Forward; Two Steps Back

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Posted by John Yunker

Just when I thought the dark days of US xenophobia couldn't get any darker, I read that Utah has taken down its Spanish-language Web site.

According to the article, ""Two weeks ago, the state launched www.espanol.utah. gov, a Spanish-language companion to the state's informational Web site The Spanish-language site offered 10 pages of information on taxes, health services, driver licences, and work-force services selected from the state's 400-page Web site. But within days, callers complained to the governor's office that the site violated Utah's law making English the state's official language. The Spanish-language site was quickly taken down until its content can be reviewed, said Mower."

As US companies add Spanish content to their Web sites at a furious pace (Southwest Airlines, Home Depot, Lowe's), our federal, state, and local governments are going in reverse (or leaning in that direction). In a period of time when Americans should be learning second and third languages, we're having debates on "protecting" English. How long will it be before WhiteHouse.gov takes down its Spanish content?

whitehouse_es_link.jpg

These are dark days.

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